What is Landing?

20 September 2018, 01:17 | Technologies
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Today, with the advent of computers with access to the network in many dwellings, people are much more likely to sell their chosen products or offer certain services on the Internet. They tend to have only 2 goals. The first is a direct increase in sales. Of course, that, the more it turns out to sell products in its Internet-shop, the more will be the income. And all work in this direction. But another goal is to optimize (and, if possible, significantly reduce) costs. For example, a person sells for $ 500 per month, but at the same time spends on advertising 1000. Then he just works at a loss. And this is a bad result. But when you spend those 500, but they bring 2000 income, then everything is fine.

So, if we are now talking about marketing on the World Wide Web, the most important component of every trading platform on the Net is the so-called "Landing". My-master company. net. ua offers its services and will create a worthy lending.

Landing: what is this Landing is a promo page that sets up a visitor for the performance of a particular action.

What are the lediges doing today? As a rule, they are created in a pure html language, sometimes even on different engines. Today, you can easily see on the Internet Landings made on WordPress and Joomla.

Create an easily and quickly promo-page can be done on your own, but you also need skills in web development and web design. If there is no such experience, then it is recommended to use services that offer ready-made templates, in which you only need to write the text and then buy the domain and hosting.

Let's explain why all this is needed.

Landing-page - this is a special, specific type of web resource that the format that in its approach to creating. He either gives an instant result or does not give it at all. People rarely come back to the promo-page, because there is almost nothing to read there every day, as the information is updated very rarely. Therefore, you have little time and opportunity to certify a person to perform their desired action. These web resources can be very long, and can be placed simply on one display, justifying completely its name. There is even a traditional scheme, which makes a huge number of such pages.



Landings are always made according to certain rules, the purpose of which is to entice a large number of visitors to realize as much as possible of the promoted goods or services. Landing is a kind of business card site, it is obliged to tell visitors about this or that product in a bright, bright and persistent manner, and, if possible, to force them to make their purchase decision. For this purpose on the landings, various advertising tricks with the allocation of prices, countdowns to the end of the "stock", positive feedback from buyers, and.

Based on materials: my-master.net.ua



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