During the conference call with investors, Apple CEO Tim Cook compared the availability of the iPhone X with a cup of coffee. This is written by Gizmodo.
He noted that buying a new iPhone for a thousand dollars is "less than a daily cup of coffee in one of the expensive coffee shops". At the same time, he noted that it is about buying a smartphone in installments.
Under the iPhone update program, the monthly payment for the most expensive smartphone Apple will be only 56 dollars. This is less than two dollars a day, and the cost of latte in New York is on average $ 4. Thus, according to Cook, anyone who can afford a cup of coffee can also afford the iPhone X.
According to Apple, the corporation's profit in the next three months will be more than 87 billion dollars and the main role in this will play exactly iPhone X.