How to identify fake accounts on social networks

07 August 2017, 13:56 | Technologies
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Do you go to the news feed on Facebook or Vkontakte, and there they attack you with offers to make a lot of money without investments and efforts or have a good time? So, you have a lot of fake accounts in your friends and subscribers, who publish spam. How to identify fake subscribers and what to do with them? Read below.

Why Identify and Delete Fake Subscribers Fake accounts on social networks are usually created to spread spam or wind up the credibility of real accounts and communities. Bots, created to cheat authority, practically do not threaten you and your subscribers. They can join the group or bank you and not take other actions. Advanced bots, or rather, their operators, can publish thematic content and even participate in discussions.

Unlike them, spammers really threaten your information and financial security. Firstly, they can fill up your news feed advertising. Secondly, they can distribute illegal or indecent content. Thirdly, they can engage in fraud, for example, phishing or infecting computer users with malware.

Here are some reasons why you should start looking for fake accounts among subscribers:.

-Boty will never buy your product.



-False accounts reduce the effectiveness of SMM campaigns. They rarely participate in discussions, make outposts or put "husky".

-Fake users make it difficult to calculate the effectiveness of marketing campaigns. For example, if your group has 10 thousand. Subscribers, this does not mean that your posts see 10 thousand. Real people. Perhaps two-thirds of the community members are bots.

-As mentioned above, fake users create unnecessary information noise, and also threaten you and your friends.




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