The Czech automaker, which has long earned a reputation as the manufacturer of the most practical and family cars, came up with an unusual way to celebrate the start of sales of the crossover Karoq on the British market: the Czechs released the world's most "child" version of the full-size crossover.
Skoda Company presented a cardboard copy of a compact crossover Karoq, made in full size. The car, called Kid Karoq, helped create children.
For the implementation of the project was in charge of the British design studio Lazerian. The creation of a replica vsedorozhnika took 10 weeks and more than 600 hours. Children were asked to tell what kind of equipment they would like to have on board a toy car. The survey involved more than a thousand boys and girls aged 6 to 11 years.
So, the cardboard crossover was equipped with a display on the front panel with a game console, a stereo system with wireless Canton speakers, a movie projector, and an LED disco ball.