Geobrenting is gaining popularity and relevance in the regions: the demand for experts in the promotion of territories is already in the bodies of local government and state authorities, municipal and commercial organizations. In this regard, in non-home universities, the programs for the preparation of bachelors and masters in the direction "State and municipal management" are quickly updated, and somewhere separate new programs are being created - with practical teachers and foreign experts.

So, for example, in the Ural Federal University this year already graduated masters in the direction of "Geobendering", and are recruiting for the next stream. The university notes that this program is very popular among students from the Sverdlovsk region.

"Ural students will have the knowledge and skills to create technologies to promote their territory. This can be claimed in many areas: in the media, administrative and political structures, in educational and cultural institutions.

Sverdlovsk region has a lot of cultural and geographic features that can and should be used to increase the recognition and competitiveness of this territory, "said Irina Britvina, head of the educational program" Geobrenting "of the Ural Federal University.

Among other modern and still not too familiar directions of the Master's degree in UrFU are cyber production, food biotechnology, management of innovative projects and intellectual property, neo-industrial humanistic design, youth preventive education, media communications and much more.. You can see them here.