As it turned out, the most expensive gifts to 8 March are given in Moscow, where the average purchase check is 8,4 thousand rubles (about 5 thousand hryvnia). This is stated in the study of the Savings Bank of the Russian Federation, compiled on the basis of transactional activity of clients, which before the holiday is increased by 20 percent.

"In general, gifts are most often spent by men with an income of 150 to 250 thousand a month - their spending on holiday days grow by almost 25%," the study notes..

The most expensive things for women are bought by Russians aged 45-50 years.

Clothes and equipment are preferred by men who earn 300,000 rubles a month. Jewelry - with an income of 180 to 210 thousand. Jewelry is most often given in the Novgorod region.

Flowers cost Russians with an income of up to 60 thousand rubles, this is the most common type of gift. A third of Russian men give bouquets once a year - by March 8. Their average cost is 1.9 thousand rubles.

Books became the most popular gifts in Ivanovo and Tambov region, as well as in Mordovia, perfumes in the Penza and Ryazan regions, flowers in Tatarstan.

The largest buying activity on the eve of the women's day, except for the capital of the Russian Federation, is the Volgograd and Saratov regions, the Republic of Altai and North Ossetia.