A new study has revealed the most popular colors for new cars through 2024, with the same shade taking first place for seven years in a row..

While choosing the right model is key for new car buyers, many car enthusiasts are equally picky about the color they choose. The UK's Society of Engine Manufacturers and Traders (SMMT) says gray is the most common color choice, Auto Express writes.

Paul Barker, editor of the motoring publication, stressed that one of the key reasons why so many drivers choose gray is to avoid the risk of loss of value on the used market..

New SMMT car colors have been released, showing Britain's obsession with gray continues.

Gray is in first place for the seventh year, and black is in second place,"

According to SMMT, 27.8 per cent of all new cars sold in the UK during 2024 were painted in some shade of gray, with other popular colors including black and white.

The most non-monochromatic shade was blue, accounting for 14.9% of new vehicles during the 12-month period, with red coming in fifth place.

More exotic new car color options, including green, orange and yellow, also made the top 10, but accounted for only 4.7 percent of new cars combined.