Street art artist Banksy's trademark is under threat due to the loss of the Flower Thrower graffiti rights case, The Guardian reports.. According to the publication, Banksy lost to Full Color Black, which produces greeting cards. She argued that she should be able to use the image due to the artist's anonymity..

In 2014, representatives of Banksy Pest Control Office successfully applied for the registration of the Flower Thrower trademark in the EU. But in September 2020, after almost two years of disputes, it was canceled.. The EU Intellectual Property Management Commission explained that it made this decision due to the inability to identify Banksy as the author of the work, since his identity is hidden.

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In 2019, Banksy opened a Gross Domestic Product gift shop in London in response to a postcard company, bringing attention to the trademark case. The artist then said that he followed the advice of lawyers to protect the rights to his works, starting to sell them under his own trademark.. The store existed for several weeks, and the Banksy works presented in it were then put up for sale online.

EUIPO criticized this move. According to the commission, opening a store, the artist was going to use it not to sell goods, but only to circumvent the law..

The artist's representatives did not provide comments to the publication.

Lawyer Aaron Mills, who represented the greeting card company, said such a decision could mean that other Banksy trademarks are now under threat..

The Flower Thrower graffiti was painted in 2003 on a garage wall in Bethlehem. It depicts a demonstrator with a bouquet of flowers in his hand, which he is about to throw instead of a " Image refers to anti-war rhetoric in the 1960s, hippie actions that put flowers in gun barrels.