Forbes ranked 40 of the most successful cultural, fashion and sports figures under 40, according to the magazine’s website.

The list includes stars whose income is at least $ 1 million per year. The popularity level was also taken into account, which depends on the mention in the media and social networks, inquiries on the Internet and the number of subscribers on Instagram and YouTube.. The average age of the rating participants is 32 years.

The top five included fighter Khabib Nurmagomedov (1st place), TV presenter Olga Buzova (2nd), singer Yegor Creed (3rd), hockey player Alexander Ovechkin (4th) and Ksenia Sobchak (5th).

Five newcomers entered the ranking in 2020. Of these, 9th place was taken by hockey player Artemy Panarin, 12th place - tennis player Daniil Medvedev, 15th - singer Zivert, 21st - rapper Morgenstern, 37th - Comedy Woman resident Yekaterina Barnava.

Six more stars returned from 2010-2018 ratings. We are talking about boxer Sergey Kovalev (22nd place), football players Fedor Smolov (28th) and Alexander Golovin (32nd), actor Danil Kozlovsky (35th) and rapper Noize MC (38th).

The rating also included Timati, Basta, Dima Bilan, Polina Gagarina, Sergey Lazarev, Artem Dziuba, Evgeni Malkin, Irina Sheik, Anastasia Ivleeva, Little Big, Yuri Dud, Garik Kharlamov, Sergey Kovalev, Karen Khachanov, Wylsacom, Maria Sharapova, Eldzhey.