The EU leadership managed to find the right approach to the US President Donald Trump. The head of the European Commission, Jean-Claude Juncker, explained to the American leader why trade wars are harmful to both sides, in a language that is understandable to them - with the help of bright cards. This method worked: the head of the White House at least understood what exactly the Europeans are unhappy with. On the pedagogical discovery of Junker wrote The Wall Street Journal, referring to the source in the EU. The official who took part in the meeting between Trump and Juncker, which took place on Wednesday, July 25 in the White House, said that the European delegation was properly prepared for the talks. For Junker prepared more than ten cheat sheets. On each of them, with the help of illustrations, a maximum of three parameters were submitted for a particular topic, for example, in the field of automobile trade or in the standards of medical equipment. The head of the European Commission explained to Trump how exactly these or other indicators have changed or will change from the introduction of increased customs duties. Thus, the American president was smoothly brought to the right conclusion: in the trade war between the US and the European Union, both sides will lose. "We knew that this was not a scientific seminar. Everything should have been very simple, "the unnamed EU representative told the publication. Now, perhaps, this approach will want to take on arms other countries and organizations that have not recently formed relations with Donald Trump. They will also want to try to convey their position on controversial issues to the American leader with the help of pictures. For example, Moscow can prepare a colorful set of cribs, in which it will explain why Washington should not interfere in the construction of the "Nord Stream-2". Berlin should make cribs on the topic "Increasing military spending is bad". Ankara will attempt to convey to the Americans that it has the right to buy those weapons and military equipment that it itself wishes. Tehran will make a presentation on the inadmissibility of renewing the sanctions regime against the Islamic Republic. Trump's talks with Juncker culminated on a positive wave.

It is all the more surprising that now the relationship between the two Atlantic coasts is not in the best condition. The main reason for the cooling is the introduction by the United States of increased customs duties on goods from the EU. At the meeting, politicians came to a series of agreements, among them work aimed at zeroing duties on industrial goods, the possibility of expanding the import of liquefied natural gas from the US to the EU countries, convergence in standards and the pooling of efforts to protect American and European companies from unfair practices in the global trade, reports RIA Novosti.

The zeroing of duties and the rejection of other protectionist measures will primarily concern the exchange of services, the trade in chemical and pharmaceutical products, medical goods, the representatives of Washington and Brussels agreed. About how effective the methods of persuasion, applied by the European side, can show the tweet of Donald Trump after negotiations. "Obviously, the European Union, represented by Juncker, and the United States, represented by your humble servant, love each other," he wrote.