The company started as an online project with a focus on accessibility, a wide range and fast delivery. And today there is a full-fledged omnichannel approach that will drive online sales, offline stores and pick-up points. By the end of 2025, there were 59 departmental stores throughout Ukraine and now there are 60! Thus, E-ZOO demonstrates stable and systemic growth. In 2026, there will be stores in 12 regions of Ukraine and 29 settlements. This means that the brand is gradually going beyond the boundaries of great places and is becoming available to clients in regions where they previously chose various pet products.. . This pace of development can be seen not only in terms of the company’s ambitious plans, but also in terms of the real impact of the power of domestic animals. Omnichannel is a priority The pet store is actively developing an omnichannel model. In addition to classic offline stores, the company expanded the range of self-pickup points, strengthened online channels and began to combine with great marketplaces, such as Liki24 and Kasta. Also, 2025 people now have the opportunity to deliver through Ukrposhta, which significantly simplifies access to goods in small towns and villages. We are grateful for the launch of the official loyalty program “Balobonus” - Vlasny Rakhunok, which allows clients to accumulate bonuses and save on future purchases. Assortment, as one of the key factors In 2025, E-ZOO has completely updated and expanded its assortment. International brands have reached the border: Zee. Dog - ammunition and accessories, Paikka - clothing for animals, Woolly Wolf - ammunition for active walks, YowUP! . At the same time, the company focused on supporting Ukrainian producers, expanding its line of brands: West Vet, Ukrzoovetprompostach, Pet Aroma, Practik, ESVIAR PHARM, Hat Dog, Konura, Diego, Orner and others.

This made it possible not to increase the selection of goods, but also to provide customers with more affordable prices without losing cost. Today Today is no longer just an online store, but a full-fledged national network of pet stores, such as: over 60 physical locations, covering 12 regions, a strong online store, combined with. In fact, a branded ecosystem for pets, where you can find everything in one place - from food and veterinary drugs to clothes, toys and accessories. And the pace of development of the measure shows that this is an intermediate stage, and not the final point of growth.